Peningkatan Daya Saing Pengrajin Kulit Skala Kecil melalui Pelatihan Finishing Pull-up, Pemasaran Digital, dan Literasi Keuangan: Program Pengabdian kepada Masyarakat di Sentra Setyo Rukun, Manding

Naimah Putri; Sofwan  Siddiq Abdullah; Fadzkurisma Robbika; Dwi Wulandari; Heru Budi Susanto; Nurwantoro; Muhammad Asfan; Dina Mariana Uli Lubis; Atiqa Rahmawati

Authors

Naimah Putri Department of Leather Processing Technology, Politeknik ATK Yogyakarta, Yogyakarta, 55188, Indonesia
Sofwan Siddiq Abdullah Department of Leather Processing Technology, Politeknik ATK Yogyakarta, Yogyakarta, 55188, Indonesia
Fadzkurisma Robbika Department of Leather Processing Technology, Politeknik ATK Yogyakarta, Yogyakarta, Indonesia
Dwi Wulandari Department of Leather Processing Technology, Politeknik ATK Yogyakarta, Yogyakarta, 55188, Indonesia
Heru Budi Susanto Department of Leather Processing Technology, Politeknik ATK Yogyakarta, Yogyakarta, 55188, Indonesia
Nurwantoro Department of Leather Processing Technology, Politeknik ATK Yogyakarta, Yogyakarta, 55188, Indonesia
Muhammad Asfan Department of Leather Processing Technology, Politeknik ATK Yogyakarta, Yogyakarta, 55188, Indonesia
Dina Mariana Uli Lubis Department of Leather Processing Technology, Politeknik ATK Yogyakarta, Yogyakarta, 55188, Indonesia
Atiqa Rahmawati Department of Leather Processing Technology, Politeknik ATK Yogyakarta, Yogyakarta, 55188, Indonesia

Keywords:

Finishing, Kerajinan, Kulit sapi, Manding, Pull-up

Abstract

Pull-up leather is a type of leather treated with oils and/ or wax to produce a lighter color effect when stretched, bent, or pressed. However, leather craftsmen at the Manding Leather Center have limited knowledge and skills in applying the pull-up finishing technique. Therefore, a community service program was conducted to improve craftsmen’s understanding of pull-up finishing, digital marketing, and basic financial bookkeeping. The program was attended by 10 participants from the Manding Leather Craft Center. The program applied a participatory counseling method involving craftsmen directly through theoretical sessions and practical training on pull-up finishing, followed by product evaluation. The results showed that participants gained knowledge and practical skills in applying the pull-up finishing technique to leather products. This training is expected to improve product quality, increase consumer interest, and enhance product competitiveness. In addition, participants gained a better understanding of digital-based product marketing and proper financial record management to support the development of small and medium leather industries.

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